OUR PRINCIPLES
WE APPROACH SUSTAINABILITY FROM THREE PERSPECTIVES: AN ASSET OWNER, AN ASSET MANAGER, AND AS A COMPANY IN OUR OWN RIGHTWhile our responsibilities and obligations in each of these three roles may differ, as we discuss below, our approach in all three is united by a common set of principles and ambitions, set out in the box at the bottom of the page.

OUR AMBITIONS
We serve as an asset owner on behalf of Prudential With-Profts policyholders, and our pensions and annuity customers. This means we make decisions about how to allocate money to different asset classes and which asset manager should manage our money.

We also have the important responsibility of deciding the financial outcomes we want our asset managers to deliver for us, and the sustainability considerations we require them to apply.